Boost Your New Patients with Our
Internet Marketing Program for Dentists
Why Internet Marketing?
In a nutshell, if you don't have a good presence on the Internet you are losing out. Many prospective dental patients, especially the more affluent patients, use the Internet to find services they need, and to study and review them before making a decision. By statistic this includes people looking for dentists.
There are certain elements essential to successful Internet Marketing:
An aesthetic, informative website.
The website needs to market. It needs to attract and interest your target audience and get them to want them to come to your practice. This includes isolating the hot buttons about dentistry of your prospective public.
Knowledge and experience of how to best use the Internet to drive prospective patients to your site, including but not limited to expertise in search engines such as Google.
Continual review and adjustment to make the marketing work so that new patients are coming in.
Expertise Applied to Internet Marketing
Our Internet Marketing Program was developed based on our marketing knowledge, market research and constant testing. We have a large database of what is successful in Internet marketing for dentists, which we apply when we develop your custom campaign.
Our program includes various elements to ensure success:
Market research and marketing analytics into your area, competition and to get specific "hot buttons" about dentistry and dentists specific for your practice.
We make your website a marketing tool to create interest and action from potential dental patients.
There is a technology of marketing that we use—the layout, design and content of your site are planned to create desire for your various dental treatments. (creating want is the primary purpose of marketing).
Local targeting to your prime areas as isolated by zip code analysis.
Gets you onto the first page of search engine results and map listings
An extensive marketing campaign including placement on search engines, especially Google, review sites and directories.
We use a 60-point Review Checklist we have developed to fully optimize your campaign for best results and use of budget
We have Google Certified individuals on our team who will make the most out of your campaign
Extensive tracking and adjustment period. A key element of marketing is testing and review. We set up a tracking system for your office and we work to make your marketing perform optimally during our testing period. This can include changes to your website as well as the marketing driving people to it.
To get any questions answered, get more information or to get advice on which direction to take with your marketing, click here to schedule a marketing consultation.
You can also call us at 951-736-9053 or email us.
For more information on other Internet marketing related services, click on a link below:
