Our Services
We offer a broad range of marketing services for general and specialist dentists. Our programs are completely customized to your practice and you will find us responsive and caring, and there to help you succeed.
Practice Start-Up Marketing
Exclusive Magazines for Your Practice
Internet Marketing
We have very successful Internet marketing programs, including our full Internet Marketing Program which includes website creation from scratch and setting up, monitoring and management of your Internet advertising to send prospective patients to your site.
- Internet Marketing Program
- Website Creation
- Website Marketing Upgrade
- Internet Marketing Set-Up and Management
- Learn About Search Engine Optimization (SEO) and Pay-Per-Click Advertising (PPC)
Learn about our full Internet Marketing Program
Our websites are created specifically for your practice from the design to each individual page. Our sites contain 25-35+ pages of custom-designed and written pages. See examples of our websites.
If you already have a website that you like but which is performing poorly, or you would like it to perform better, this service is for you.
For dentists who already have a website, we can set up Internet marketing to drive prospective patients to your site. This includes using pay-per-click advertising, search engine optimization and other methods to drive potential patients to your site.
Learn more about SEO and PPC and the pros and cons of each.
Practice Start-Up Marketing
We will prepare a marketing plan tailored to the type of practice you are opening, your area and your goals.
This can include any of the following:
- Internal Office Marketing Package - stationery, office brochure, appointment cards, referral cards, personalized logo
- Custom website
- Internet marketing to drive prospective patients to your website
- Introductory direct mail to let people in the area know about your services
Specialist Dentist Marketing
We provide programs for specialty dentists, including internet marketing, newsletter and postcard programs.
Exclusive "Your Town" Magazines
For dentists wishing to create maximum exposure and a high volume of new patients in, our magazine program is very effective. We create a completely customized 8- to 12-page magazine featuring services you particularly want to market, such as cosmetic dentistry or major dentsl work.
After doing market research and study of your practice and area, our team visits your practice to do an extensive photo shoot, interviews of you your staff and patients. Once created and printed, the magazine is distributed to select areas for maximum return.
Results from the magazine program can be spectacular, creating strong interest in your area for cosmetic and restorative work.
For more information about our "Your Town" Magazine program, click here and check the box requesting more information about the "Your Town" Magazine.
Print Marketing
We offer specialty postcards targeted to specific audiences. We design and print custom newsletters for your database as well as specialty newsletters to send out in your area.
Marketing Research and Strategy
Good marketing makes use of market research and develops a sound strategy before launching any marketing.
Marketing Surveys & Patient Satisfaction Surveys
Complimentary Marketing Consultation
Receive a marketing consultation from expert marketer, Keith Gilleard, principal of Gilleard Practice Marketing and Gilleard Market Research.
